Ashley Hanson Curran is a product leader at Betterment, where she helps shape the strategy, operations, and customer experiences behind one of the largest independent digital financial advisors in the US. She leads across product, design, and engineering operations, building high-performing teams and scalable systems that enable Betterment to deliver meaningful financial outcomes for millions of customers. With more than a decade in fintech, Ashley specialises in product strategy, storytelling, and human-centred team development. She has held leadership roles spanning group product management through to director level, guiding cross-functional teams to launch digital investing, planning, and advisory experiences that make personal finance more accessible and empowering. Known for her servant leadership style, she excels at translating complex challenges into clear priorities and aligning stakeholders around shared goals. Ashley is driven by a simple belief: when people feel confident about their money, they unlock their potential. Her work focuses on helping consumers take control of their financial lives while building product organisations that are thoughtful, collaborative, and impact-driven.